Our Shades
Let's start off with the basics: which colours can you choose from? Our main 3 purple shades are Dramatic, Dreamy and Wicked. We'll also add Playful to the mix, because it is a mix between purple and blue! The 'Royal Blood' combo features Dramatic and Playful. Check out all of our purple combos here. Watch @nadizombiechu mix Playful and Dreamy for this ombre purple look!


Dreamy pastel purple hair dye will take you to Cloud 9! This cool-toned lilac shade will show up the best on pre-bleached, platinum hair, and generally won’t take to hair any darker than light blonde. To achieve this, we recommend using Attitude Ghosted Bleach. We also recommend that you leave a pastel shade in for at least 30-60 minutes for a brighter, longer lasting colour.
Get creative - you can mix Dreamy with our Strange grey to become a shiny silvery unicorn!

Dramatic purple hair dye is for those who aren’t afraid to be a bit extra! Dial up the drama with this deep, warm-toned purple. Dramatic is a versatile purple that takes well on a larger range of hair colours, from platinum to light brown, showing more vibrantly on lighter hair and giving a coloured tint to darker bases. For the longevity of the colour however, we always recommend applying it to pre-lightened hair. For this, we recommend using Attitude Ghosted Bleach.
Get creative - you can mix Dramatic with the cool-toned Playful to create the purple ombre of your dreams, or create a beautiful pastel lilac by mixing with our Sensitive white mixer!

Wicked purple will let you live your best witchy life! This highly pigmented, deep shade is an autumnal purple for everyone who loves the magic of the rainy season. Like most of our colours, Wicked turns out most accurately on pre-bleached hair to at least level 9 (light blonde). To achieve this, we recommend using Attitude Ghosted Bleach. Wicked has strong pink undertones and often fades into a pink shade.
Get creative - create a dark strawberry jam colour by mixing Wicked with a bit of Rage red!

Playful purple hair dye is the bright, bubbly buddy of your dreams! This highly pigmented purple shade has strong blue undertones and will often fade to a blue shade. This makes it perfect to mix with other blue-tones. Like most of our colours, Playful turns out most accurately on pre-bleached hair to at least level 9 (light blonde). To achieve this, we recommend using Attitude Ghosted Bleach.
Get creative - for the ultimate blueberry colour, mix Playful purple with our Strange grey!


What colours would you like to see mixed together? Comment below your ideas!